On the other hand, if a logo incorporates a drawing of animals, objects, people, etc., then it will be much more likely that the originality threshold has been crossed, and copyright protection will automatically attach to the logo as of the date it was created. a circle) with some words inside, then there might not be enough originality there to claim copyright protection. If you merely apply some minor stylization to your word mark (e.g., the words appear in an unusual font) or your mark consists of a simple geometrical shape (e.g. The threshold is not overly high, but it does exist. If a design mark / logo crosses a certain originality threshold, then it can also be eligible for copyright protection. Assuming both the logo and the word mark are used for exactly the same goods/services, then, yes, you would claim the same International Class(es) in both applications. That applies even if the logo incorporates the same wording that you use separately as a word mark. So if you have two separate trademarks (one of which is a word mark and another is a logo/design) then those would be two separate trademark applications. If a mark includes some graphical/design elements instead of, or in addition to, words, then a trademark attorney would refer to such a mark as a “design mark” or a “logo”.

By definition, a “word mark” includes words only. When speaking about 'logos' and 'word marks', it is important to realize that those terms are not interchangeable, from a trademark attorney's perspective. Henry Thoreau once said: 'It's not what you look at that matters, it's what you see.' So let's clarify some terms and definitions first, to make sure we are on the same page here and that you see the same things I see.

Copyright or trade mark my logo